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From Rock Star to Business Rock Star

Mitch Russo

On this show, we hear from Mitch Russo who, at the age of 16, was the lead guitar player for his high school rock band. Besides being the best way ever to meet girls, it taught him how to build, run and promote a business. His band; Absolutely Free, was the highest paid high school rock band in his school district, making over $500 a night, and that was in 1970. Later Mitch started a software company in his garage, sold it for 8 figures and then went on to work directly with Tony Robbins, building a business together. Mitch wrote a book called “The Invisible Organization – How Ingenious CEOs are Creating Thriving, Virtual Companies.

Find the book online here - nious-Creating-Companies-ebook/dp/B00Y1HBEVM

Learn about his entrepreneurial journey including how he managed to salvage his first business after designing a solution to a problem that went away just before they launched! Hear how he and Tony Robbins worked together and how Tony is behind the camera and also tips on what his core business today centers on - helping entrepreneurs build a successful brand.

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